No, they aren’t a way to generate money. If we look at the average amount of money that people watch video ads every month, it averages out to very little, when you include ad revenues. And so music videos are not really the best way to make money. Music videos are just not particularly good revenue generators, which is why people don’t watch them or they don’t make it into the list on Spotify, the biggest music streaming service in the world. So that’s a pretty short list of what I’ve found. You’re right that there are a few songs that have made a lot of money. Just a couple of years ago, for example, you have “Happy” out there, and I think it’s a great song. But I’m pretty convinced that the vast majority, if not all, of the songs on that album aren’t even worth a dime of revenue.
RK: I’m glad you bring it up, because I want to talk about some of the big music publishers. The big ones, the big guys out there, they’re not much used to having their songs ripped off by the general public. So how do you guys feel about that?
MG: Well, we see that more and more, and we’re working very closely with them in order to make sure that as many people as possible can access our music, and that they can get it from as many sources as possible so that it’s even less likely to be ripped apart. And I think that those types of relationships that we see in the music industry are really necessary, so we’re really happy that publishers are working very closely with us. It’s like an organic relationship which I’m really excited about for the future of music.
RK: Well, thank you very much for the interview. Any questions that you don’t want to get answered?
MG: You just want to ask me questions I won’t get to? Okay, I can do that. I’ll give you my email address.
RK: Thanks, we’ll get to them very soon.
MG: I’ll send you our whole archive anyway.
RK: Thank you very much, and we’ll make sure to get to the questions.
It’s clear that the industry is coming full circle – they’re doing the same things as the rest of us. From the first days, when they were creating a form of art to the last days, when they were trying to make sure the music
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